John Seitz is a healthcare transformation strategist and on the leadership team over at UST Global. He’s got a well-deserved reputation for bringing the right solutions and the right people together to craft really innovative solutions. His primary focus right now is helping payers and providers collaborate … and the bottom-line of that collaboration — value based contracting. This interview is power packed with information that we all need to know.

Your customer wants convenience because your customer has a real life. There are many ways retailers and others have tried to offer convenience during the typical experience. The game changers, however, are the ones who created new ways of interacting with their customers.

I read an op-ed by Dr. Eric Topol in the May 2015 Nature Reviews where he called for an international open medical resource to provide a database for every individual’s genomic info, clinical info and non-clinical info like social determinants. Dr. Topol wrote, very convincingly, this resource is needed to transform medical care.

Datadonors wasn’t mentionened in the article, but I can’t imagine it will stay under the radar for long since it’s exactly what Dr. Topol ordered. Today I speak with Geraldine Gueron, a co-founder of Datadonors.

We all know lost patients generally means bad outcomes. One of those danger points is at the point of referral. In other words, the point when a PCP says to a patient, you really should go see a specialist. I’m really pleased to speak with Dr. Adam Sharp, one of the original founders of Sermo and currently working at Par8o, where he is a cofounder and chief medical officer. We talk about how to support patients cross the referral canyon and keep them from falling.

With the advent of value-based pricing and consumer-driven healthcare, getting patients the care they need when they need it, on the patient’s own terms, is becoming a healthcare business imperative. If a health system doesn’t provide convenient healthcare, there’s patient leakage & at-risk populations putting off preventative care. But it’s a lot easier to spot the problem than solve for it. Toby Hervey, the general manager at Pager, does a great job today unpacking the current situation out there.